Clarks 200th Anniversary Shoe
I spent the summer of 2023 at Clarks as a men's footwear design intern, where I was tasked with designing the brand’s 200th anniversary shoe for 2025. Drawing from centuries of archives and catalogs, I identified key elements of Clarks' iconic visual language to incorporate into a fresh, modern design.
In addition to studying Clarks’ catalogs and archives, I researched trend forecasts through 2025, using tools like WGSN. I also followed a design brief from the Clarks creative director while developing my inspiration boards. My research revealed that lifestyle boots were not only popular but expected to grow in demand through 2025.
The Clarks design brief called for a fusion of modern elements with traditional Clarks classics. This involved exploring multi-material midsoles and blending shoe styles to create something both innovative and exciting.
CAD Drawings
Sketches
Technical Drawings
I narrowed down my designs to a single concept. My next task was to create the tech packs for the manufacturers. This involved making detailed measurements as well as notes on specific colors and materials for the upper. This also involved creating technical drawings for the midsole, outsole, and EVA foam.